In The News

Feng Shui and Real Estate

  Feng Shui fears hit home sales  
 

WILL TEMPLE, Feng shui fear hit home sales. , The Daily Telegraph (Sydney, Australia), 07-07-2001, pp 018.

HOMEOWNERS and developers are spending up to $40,000 redesigning properties to create the right feng shui to lure superstitious buyers. Renovations, including moving doors, walls and windows, and levelling out sloping surfaces are among the changes being recommended to canny vendors.

And in some constructions builders have even been asked to replace the unlucky feng shui house number "4" with 3a.

Real estate agents said yesterday local developers were becoming more mindful of the 2000-year-old Chinese concept, especially in suburbs like Haymarket, Hurstville and Chatswood with high numbers of Asian buyers.

Malcolm Gunning, from Malcolm Gunning Commercial Real Estate, Hurstville, said poor feng shui in properties was a stumbling block for agents trying to sell to Asian buyers.

"If you have, for example, 444 you are up the creek without a canoe, " Mr Gunning said. "[But] most Feng shui is commonsense. One of the things is they don't like having a door which opens directly to the living room because there's no privacy."

He said he had recently lost a sale purely because a unit was number "4".

Meriton spokesman Ross Kocass said the designers of the World Tower apartments in the city had considered dropping all numbers with four from the building plan.

"Generally speaking Asians won't buy on the fourth floor, number four or 22 which adds up to four. It's something we took into account, but at the end of the day we are building to suit the entire market place."

Wai Lee, whose company Feng Shui Remedies and Accessories has been operating for 13 years, said she was recruited at least four times a week by people wanting to design alterations.

Ms Lee said one family recently spent $40,000 changing their home to help attract Asian buyers.

She said in 13 years in the industry she had seen at least four buyers pull out of sales because of bad feng shui.

In business the concept has been embraced by the likes of the ANZ Bank, Star City casino, Wentworthville Leagues Club and a number of high profile publishing companies hoping to improve productivity and create a calmer atmosphere.

Yesterday feng shui consultant Colin Bissett said many companies were reluctant to admit they used the concept. "They are probably worried about being ridiculed," Mr Bissett, who runs his own business in Cronulla, said.

"They are worried that people will see it as `hocus pocus' or `earth magic',"

Australian feng shui master Gahle Atherton was asked to work on "The Toaster" at East Circular Quay and regularly works as a feng shui building "doctor".

"People want to feel comfortable because we are so bloody stressed out in our jobs and lives," Ms Atherton said. "The majority of people work in crappy offices yet they are expected to go there and produce good results."

For believers, feng shui involves manipulating chi, said to be the metaphysical life force permeating the universe. Good chi is supposed to attract calm and healing while bad chi wreaks havoc.

But a spokesman from the Department of Fair Trading yesterday warned the practice was "definitely buyer beware".

* Feng shui is the art of positioning physical objects in environmental locations to stimulate wellness, wealth and happiness. The words translate to "wind and water"

* Renovations include removing walls, relocating doors and windows, and levelling out sloping surfaces

* The number four is considered unlucky and it has been replaced on some houses

* Properties facing T-intersections and doors opening directly to a living room are also considered unlucky.